WhatsApp Lead Capture and Follow-Up for Local Service Businesses
For many local enquiries, a quick reply makes a difference. We set up a simple WhatsApp flow, designed around WhatsApp's business rules and UK privacy requirements, that helps you respond without adding more admin.
Who this is for
- Locksmiths, plumbers and heating engineers
- Roofers, drainage specialists and similar local service businesses in the UK
What we do
- WhatsApp button or number: We add a WhatsApp button to your website and a WhatsApp link to your Google Business Profile where Google allows it. In the audit we confirm which WhatsApp number setup works for you.
- Short qualification flow: A short flow that asks for job type, postcode and urgency.
- Summary sent to you: A clear summary of the enquiry is sent to you so you can reply quickly.
- Internal reminder: If you have not replied within five minutes, we send an internal reminder.
- One follow-up after a quote: We can set up one follow-up after you send a quote, if you want it.
- Take over at any point: You can take over the conversation at any time.
Example of how a customer conversation could look. This is an illustration, not a real client conversation.
How we handle consent and privacy
- Replies, not spam: WhatsApp is used for replying to enquiries, confirmations, quotes and reminders. No bulk promotional messages without clear opt-in.
- Consent and records: We record consent, timestamp and contact preference where relevant.
- Opt-out: Marketing messages include a way to stop.
- Official tools: We work through WhatsApp's official business tools.
- No pretending: The first message says it is an assistant, and you can take over at any point.
How it works
- Free audit: You request an audit and we look at your enquiry process with no obligation.
- Agree scope in writing: We set out what we'll set up and confirm you're happy before we start.
- We set up the flow: We set up the agreed flow using the WhatsApp number setup we agree with you.
- Test and handover: We test it together and hand over with clear next steps.
What we need from you
- Your WhatsApp number (or agreement to use one)
- A short description of how you want to handle enquiries
- Access to add a button to your site or profile if needed
- A short chat to confirm details
How we measure it
We look at calls, direction requests, WhatsApp conversations, website clicks and booked jobs, reported honestly, including when something did not work.
What we do not do
- No spam: We do not send bulk promotional messages without clear opt-in.
- No buying contact lists: We do not buy contact lists or message people who have not contacted you or agreed.
- No pretending: We do not pretend a person is replying when it is an assistant. The first message says it is an assistant.
- No ranking guarantees: We do not guarantee search rankings or positions.
Frequently asked questions
Will it sound robotic?
It keeps to short, plain questions, and you can take over the conversation at any point.
Can I turn it off?
Yes. You can take over the conversation or pause the flow. We agree how that works with you before we start.
Do I need a website for this?
Not always. A WhatsApp link on your Google Business Profile can be enough in some cases.
Is this part of the Local Lead Engine?
It can be. See pricing for how it fits together.
Do you follow WhatsApp's business rules?
We use WhatsApp's official business tools and set the flow up around WhatsApp's business policies. Those policies can change, so we check them when we set things up and tell you if anything affects you.
Proof coming soon: a WhatsApp lead automation case study will appear here.
See how you could reply faster
We'll review your Google Business Profile, website, local search presence, and lead follow-up. You'll receive a short video with the biggest opportunities to improve. No ranking guarantees.
Get My Free Local Visibility AuditOr email us at hello@ardianova.com.